AGE HAPPENS FREEDOM STAYS
AGE HAPPENS, FREEDOM STAYS
Did you know?
- 62% of Norwegian contact lens wearers +45 are still not in a multifocal contact lens.1
- Less than 4% of people +45 needing vision correction is wearing a multifocal contact lens.1
FREEDOM TO SEE IT ALL
In addition we know that turning presbyope can be highly emotional and at times feel limiting. You have the power to change this and offer customers possibility to keep their freedom with contact lenses, even when age happens and their eyes develop.
To get more customers to stay in the category and discover the regained freedom with multifocal contact lenses, Johnson & Johnson continues to invest in the segment. This time we focus on a multifocal awareness campaign with aim to drive more awareness to the category and get customers to book appointments in your store!
Customers have the opportunity to download a voucher for free* trial for the contact lenses they're interested in.
Did you know that Johnson & Johnson is completing the first and only daily disposable family of contact lenses? From March this means that you will be able to offer a multifocal solution for customers with astigmatism.2 ACUVUE® OASYS MAX 1-Day for ASTIGMATISM will be available across the Nordics from March 2026.
Get ready
ACUVUE® MULTIFOCAL contact lenses
ACUVUE® MULTIFOCAL contact lenses are designed for aging vision - offering your customers clear vision at all distances.3 With PUPIL OPTIMISED DESIGN3, your customers can enjoy life without switching between readers or progressive spectacles. In addition MOISTURE INFUSED Technology offers all day comfort.*3,4
PUPIL OPTIMISED
FOR CLEAR VISION AT ALL DISTANCES3
MOISTURE INFUSED
FOR ALL DAY COMFORT#4,5
# ACUVUE® 2 and ACUVUE® Theravision™ with Ketotifen do NOT contain PVP
*Full/complete family consists of sphere, multifocal, toric, and multifocal toric contact lenses
^Source: 2025 GFK sell out data, global 12 markets.
1. JJV Data on File, 2022. EMA Incidence Tracker and internal analysis using Independent 3rd party data. Markets included: Norway
2. JJV Data on File 2025, World’s First and Only Daily Disposable Multifocal Toric Contact Lens
3. JJV Data on file 2022. CSM: ACUVUE® PUPIL OPTIMISED DESIGN Technology. JJV contact lenses, design features, and associated benefits
4. JJV Data on file 2022: Master Brand Claims on Clinical Performance and Overall Material Properties for ACUVUE® Brand Soft Contact Lenses
5. JJV data on file 2024: ACUVUE® Brand – EYE-INSPIRED™ INNOVATIONS
6. JJV Data on file 2024. Data Substantiation for ACUVUE® Global/EMEA Claims
Important Safety Information: ACUVUE® Contact Lenses are indicated for vision correction. As with any contact lenses, eye problems, including corneal ulcers, can develop. Some wearers may experience mild irritation, itching or discomfort. Contact lenses should not be used in case of eye infections or any other eye conditions, or in case of a systemic disease that may affect the eye. For detailed product information, including contraindications, precautions and adverse reactions, please consult the Instructions for Use available on the Johnson & Johnson website www.e-IFU.com.